Humanity cast in bronze by a conceptual master
To introduce Swiss sculptor Alberto Giacometti to Seattle audiences, I looked to the materials he used obsessively in his work for inspiration. A modified typeface with spindly, rough-hewn strokes and a metalwork-inspired palette evoke the exhibition’s figures and sketches, and reflect the weight of Giacometti’s artworks and his themes alike.
Brainstorming, concepting, and development of the exhibition title lockup and color palette
Designing and producing outdoor graphics for the museum building and downtown Seattle area
Designing and overseeing the install of wall graphics and text throughout the exhibition